Cotidiano em telas: as projeções de imagens realizadas durante a pandemia de COVID -19 (2020-2023)

Abstract

In the context of the COVID-19 pandemic, image projections created a record of the present moment. Covering the period from 2020 to 2023, this thesis seeks to understand the interventions, campaigns, and proactive actions developed in Brazil to carry out protest, informational, and artistic demonstrations in the streets and online. Through the observation and analysis of projected, recorded, and subsequently shared digital image-messages, we analyze how the pandemic was addressed in the different phases of this global health emergency, whether directly, as in the lens of Projetemos and 13 other initiatives carried out during the period of social distancing, or indirectly, as in the works presented by Projeta Mulheres, during the resumption of daily and collective activities. The methodology, based on remote observation, content analysis, and image analysis, allows us to identify tactics and strategies adopted. At the same time, the theoretical approach enables us to engage in a discussion among Cultural Studies, the STS field, Technology Critique, and Technofeminism. We concluded that, in the collective/interactive construction of political resistance, art, activism, science, and technology acted inseparably in creating technical codes within which image-messages found support for the expression of mobilization, resistance, and dialogue. Faced with the distance imposed by hygiene protocols, misinformation, and fear, the projections of images created gaps, affections, and windows to imagine other ways of occupying the city, other possibilities for the future.